New Development Leasing & Contact Info.

Trixie Dicks
Tel. 310-820-1200 Ext. 113

Managing Director 
t 213-340-5682 
CA RE Lic: #01870757 

Executive Managing Director
t 213-298-3595
CA RE Lic: #1200077

700 S. Flower St, Suite 2500
Los Angeles, CA 90017

New Leasing Brochure (PDF)

The Haagen Company is proud to announce plans to expand and redevelop the former Indio Fashion Mall. When completed, the project will encompass 31 acres of vibrant, first-class retail and entertainment plus 8 acres for residential and hotel uses. Our goal is to build and operate the finest Family Entertainment, Mixed-use Center in the entire Coachella Valley.

Click here to download a PDF of the Leasing Brochure
Click here to download a PDF of the new development plans.

The subject property is a major redevelopment of the current Indio Mall and will be expanded to include the adjacent 20 acre parcel currently owned by the City of Indio. This property will be a mixed-use project with premiere retailers, casual dining and entertainment. It will feature up to 400 new residential units and a hospitality element. Adjacent retailers include Food 4 Less, Cardenas, CVS Pharmacy, In N Out, Dollar Tree, Starbucks and multiple small shop tenants.

SIZE: +/- 40 acres
LOCATION: SEC of Monroe St and Highway 111, Indio, CA (Coachella Valley)
TRAFFIC: 50,000 cars at the intersection of Monroe St and Highway 111
Legal Owner/Lessor: HCL Indio Grand Marketplace, LLC.
Developer/Property Manager: Haagen Company

Click here to download the trade area demographic report for 1- 3- 5 mile radius.

  • Redevelopment of Indio Fashion Mall plus additional 20 acres of land.
  • Indio is the largest and fastest growing city in the Coachella Valley with a 73% increase since 2000.
  • 91,000 people within a 5 minute drive time and 165,300 in a 10 minute drive time.
  • Average age in Indio is less than 33 and average household size is 4.7.

This property is located at the Southeast corner of Monroe Street and Highway 111 just south of the Interstate 10 Freeway.

Highway 111 was recently widened to three lanes in each direction; and new pavement, traffic signals, sidewalks, driveways and access ramps were installed. This reconstruction has increased the safety for drivers and pedestrians, improved access to local businesses, and will improve future economic development projects and accommodate traffic with thousands of people visiting and moving to Indio every year.


  • The Coachella Valley has a base of 500,000 people and that number swells to over 800,000 in the winter months.
  • The average age in Indio is 33 years old and the average number of household size is 4.7.
  • Indio is one of the Top 100 Cities to start a business in the US and is the largest and fastest growing city in the Coachella Valley with a 73% increase since 2000.
  • Approximately 90% of Indio residents spend a considerable amount of money outside the city due to lack of dining and entertainment options.
  • 91,000 people within a 5 minute drive time and 165,300 in a 10 minute drive time.
  • Average Household Income is $60,800 within a 5 minute drive time and $77,000 within a 10 minute drive time.
  • Hispanic population is 80,000 persons within a 5 minute drive time and 118,600 in 10 minutes.
  • “In 2020, the Hispanic/Latino teen market will balloon 62% larger than today – growing six times faster than the rest of the teen market.” – Magazine Publishers of America
  • 4,000 students ½ mile away at the College of the Desert campus; expanding to 8,000.
  • Indio is host to over 20 concerts and festivals including Coachella, Stagecoach, Indio Winterfest, Indio International Tamale Festival, Rhythm, Wine and Brews, Southwest Arts Festival, The Date Festival and the Indio California BBQ State Championship and Festival.
  • Highway 111 is under construction with an expansion to three lanes to include new pavement, traffic signals, sidewalks to beautify the road and allow for better pedestrian access to the site.
  • I-10 freeway traffic count per year is 54 million.
  • Over 4,000 new housing units being planned or under construction.
  • Ranked as top emerging travel destination by hotel and travel company Trivago in 2017.